Karma Kebab – Transparent communication
About the project
CHALLENGE
Aside from all awards and their clear purpose, Karma Kebab was looking for a way to present their karma to the whole world in a transparent way. The B Corp certificate was the perfect solution to prove their impactful way of working, and a great tool to work on a more transparent way of communicating.
SOLUTION
During our B Corp coaching trajectory, we – for instance – defined their Impact Business Model. We developed a product passport that makes Karma Kebab’s positive impact measurable. Now they’re able to compare the impact of their kebab with regular kebabs, which are for example made from chicken or lamb.
Karma Kebab has now successfully received the B corp certificate! All processes are also designed in such a way that the product and the business operations contribute to Market
Transformation.
