Kamera Express – Including consumers in the sustainability journey
About the project
At Kamera Express they know everything about creating images, but in the field of sustainability, they need a helping hand. They need to become more sustainable, but where to start?
After several interviews and co-creation sessions, we learned that Kamera Express has a very direct relationship with their customer. They also already offered circular services such as second-hand sales and rental. We saw opportunities to explore this further and to include the Kamera Express consumers in the sustainability journey. This has therefore become the basis for the sustainable strategy.
The new strategy has been developed and is assigned to different owners. Now it’s time to get to work on the output!